Natalie Ramirez
Visual Storyteller & Content Strategist
I'm a visual storyteller and content strategist who believes good storytelling can change how people live. That conviction has driven everything from managing social strategy for a university sustainability office to running full-scale campaigns for lifestyle brands in Austin. I specialize in partnering with outdoor, environmental, and mission-driven organizations — finding the human thread inside complex ideas and turning it into content that moves people.
How education, media, and real-world experience evolved into a career in creative strategy.
Texas State University
Bachelor of Science in Digital Media Innovation (May 2025)
Minor in Environmental and Sustainability Sciences
Certifications:
NYU x Rollingstone Modern Journalism
HubSpot Social Media Marketing
Santander Digital Marketing
Office of Sustainability
Social Media Manager · Internship
San Marcos, Texas
Owned social strategy, content, and community management across platforms. Covered the TRACS Summit and translated complex environmental topics into content that actually landed on campus.
Social Strategy · Community Management · Environmental Storytelling
San Marcos Greenbelt
Alliance
Outreach Coordinator · Volunteer
San Marcos, Texas
Supported outreach and digital promotion for local conservation and trail stewardship initiatives.
Digital Promotion · Conservation · Community Outreach
Change The Chamber
Social Media Fellow · Volunteer
Remote, USA
Contribute to content strategy and production for a climate and civic advocacy nonprofit. Build content calendars, create platform-native graphics and video, and track performance across Instagram, TikTok, and LinkedIn.
Photography · Visual storytelling · Documentary
Home Trends & Design
Social Media Marketing Specialist · Full-Time
Austin, Texas
Manage multi-platform campaigns from concept through publication for a lifestyle and home furnishings brand. Art direct photo and video content, maintain content pipelines, and collaborate on seasonal launches.
Campaign Management · Art Direction · Brand Storytelling
World Interiors
Social Media Marketing Specialist · Full-Time
Austin, Texas
Supported social and digital content for the retail side of Home Trends and Design, maintaining brand consistency across channels and contributing to product storytelling.
Social Media · Retail · Brand Consistency
Freelance Photography
Self-Employed · Contract
Central Texas, USA
Documentary-style photo and video for brands, nonprofits, and individual clients. Handle the full project lifecycle from creative direction through final delivery.
Brand Photography · Creative Direction · Documentary
